Today I’m continuing where I left off in my last post with more steps to take when you are starting your blog. (You can read that post here.)
12. Set Up Google Search Analytics
Google Analytics is a free site where you can get stats about your blog or website to help you judge the performance of your content. Using Google Analytics you can see your site’s number of users, page views, and average session duration. Also, you can see where readers are visiting from, how long they are staying, and many other stats.
13. Add A Favicon
A favicon is a logo or graphic that is used as a browser and app icon for your site. I use the WordPress theme Make for MyNewTwist.com, and info on this theme says the favicon should be square and at least 512 pixels wide and tall.
In the Make theme, you can go to Theme>customize>general>site identity to add your favicon.
14. Create Social Media Accounts
As you first start your blog or website, you may not be thinking about using social media, but it’s a good idea to go ahead and register names associated with your brand in case you want to use them later. You can use tools like Namechk to quickly see if the user names you want are available.
If you want to make it easy for readers to follow you or share your content, social media is essential, and it is easy to set up. Some WordPress themes give you the ability to link your accounts automatically. For instance, I am using the WordPress Make theme, and instructions for adding social media accounts are given in their handbook.
Also, there are many plugins you can use to add customized share buttons, post your content automatically.
15. Disclosure Policy
Do you have plans to monetize your blog? If you do, it is the law for your site to have a disclosure policy. Some bloggers recommend generating your policy at disclosurepolicy.org.
16. Build an Email List
If you want to be able to let your readers know when you have new blog content and drive traffic to your site, you will want to build an email list for your blog. Jetpack has an email subscriber option, and MailChimp is recommended by many.
What tips would you add to my list?
Click here for my free blog checklist pdf (no email required).